Where can I advertise my business for free?
Free advertising is always top of mind for volunteer organizations, nonprofit organizations, professional groups or other business owners. It is best that to find a cost effective solution that will reach potential customers with local initiatives.
The some of these tactics is to target local internet users that may be looking either for education or information on a product of service. Fortunately, many digital marketing solutions could serve as an effective lead generation tool a local business may be looking for.
- Leverage Google My Business to promote your business listing in your local community
- Have a social presence to attract the attention of your target audience
- Post you positive reviews on the major business listings, such as Yelp, to promote your business
- Build a basic website to drive website visitor to learn more about your business via search engine results
- Create a Facebook business page to promote your business
- Participate in local Facebook groups and comment as relevant
- Generate Facebook posts to capture Facebook users attention generate publicity
- Look into various social media channel platforms as ways to promote your business to increase your customer base and organic reach
- Start your own blog by creating content that will be picked up in Google Search results
- Make explainer videos on your YouTube channel with relevant content and keywords to highlight your small business products or services
- Invest in search engine optimization (SEO) targeting your basic website and business name to increase website visitors and search ranking results
- Put out a press release on significant events like Grand Openings
- Network with other local business groups in your local community and at local events.
- Replace the business card with your mobile phone by using free QR codes
How to save money on advertising
Free advertising is always top of mind for volunteer organizations, nonprofit organizations, professional groups or other business owners. It is best that to find a cost effective solution that will reach potential customers with local initiatives.
The some of these tactics is to target local internet users that may be looking either for education or information on a product of service. Fortunately, many digital marketing solutions could serve as an effective lead generation tool a local business may be looking for.
- Leverage Google My Business to promote your business listing in your local community
- Have a social presence to attract the attention of your target audience
- Post you positive reviews on the major business listings, such as Yelp, to promote your business
- Build a basic website to drive website visitor to learn more about your business via search engine results
- Create a Facebook business page to promote your business
- Participate in local Facebook groups and comment as relevant
- Generate Facebook posts to capture Facebook users attention generate publicity
- Look into various social media channel platforms as ways to promote your business to increase your customer base and organic reach
- Start your own blog by creating content that will be picked up in Google Search results
- Make explainer videos on your YouTube channel with relevant content and keywords to highlight your small business products or services
- Invest in search engine optimization (SEO) targeting your basic website and business name to increase website visitors and search ranking results
- Put out a press release on significant events like Grand Openings
- Network with other local business groups in your local community and at local events.
- Replace the business card with your mobile phone by using free QR codes
7) Be active on social media
You can promote any news, events and interact with your audience as well as post your blog content through the most common media channels, including Facebook, Google+ LinkedIn and Twitter. (Twitter even has local chat hours for businesses – try searching for your nearest ones using #townnamehour or #countynamehour.)
This can be verified by anyone at the business. Google will send a pin number through to your exact business address, and as long as someone enters this pin number onto your listing it means you are verified and can receive the benefits.
These include more chances to appear within Google local searchers, the opportunity to connect your Google+ profile to your Google+ Local listing, and the opportunity to gain reviews from your customers that will then show up as star ratings in your search results.
The best bit about this is that it’s completely free. The downside is that the pin numbers through the post can take weeks to arrive, so if you’re given the option to verify immediately by phone then do this.
Sources:
https://www.wpamplify.com/50-ways-to-advertise-your-small-business/
https://thehispaniccmo.com/how-to-advertise-your-business/
https://www.talentedladiesclub.com/articles/10-ways-to-advertise-your-business-locally-for-free/